Let PETER KEARNS be your Amazon guide

Maximize Your Brand Performance.

peter kearns headshot

Peter Kearns has been helping brands succeed on Amazon for more than eight years.

His first four years were with Amazon as a Marketplace leader on Amazon’s Seller Services team where he helped hundreds of brands successfully launch and navigate Amazon generating more than $500M in gross merchant sales.

Since then he’s been advising brands with their Amazon Marketplace business. He specializes in helping brands and sellers with brand overall Amazon strategy and brand launches, migrating from Vendor Central to Seller Central, account and ASIN reinstatements. He’s now VP of Business Development at Buy Box Experts, a leader in Amazon account management, specializing in A+ content detail pages, Amazon product SEO, and brand equity management.

He’s the founder of Hellgate Suppl, co-founder of Overland Montana and a member of the board of directors at the Montana Outdoors Foundation. He lives in Missoula, MT where he spends most of his time outdoors birding and taking wildlife photos.

As Seen In


  • Brand Launch Strategy
  • Amazon 1P to 3P Strategy
  • Brand and Content Audits 
  • Merger & Acquisition Consulting 
  • CIM Reviews
  • ASIN and Account Reinstatement Consulting
  • Speaker

Tools & resources.

Selling on Amazon isn’t easy. The landscape is constantly changing and there’s a non-stop flow of information about Amazon and Seller Central. Some of the information is true. Some of it isn’t. Thankfully, there’s a lot of tools and service providers that can help. Here’s a list of resources I use and media outlets I follow for the latest news from or on Amazon.

Tools & Service Providers
Media Outlets

Media & press.

Here’s a list of all the articles, webinars, podcasts, presentations that I have contributed to over the years. I hope this helps with your own Amazon business. Please contact me if you have any questions or if you would like to explore speaking opportunities.