How e‑retailers can drive additional sales between Black Friday and Christmas

With one big rush down and three weeks to go, online retailers can cater to their existing customers and keep targeting them with emails.

Peter advises sellers how to make the most of this time and what to look out for.

Read the full article here…


About the Author
Peter has more than 15 years of experience working with businesses in advertising, marketing, and ecommerce – specifically the Amazon Marketplace. Peter held positions at Amazon in strategic sales and sales leadership on the Seller Services team. He has helped hundreds of sellers launch on Amazon, generating more than $300 million (and counting) in sales.